Bridging the Sustainability Gap
Many organizations in Ghana struggle with ESG reporting, climate communication, and sustainable branding, limiting their ability to operate sustainably and meet stakeholder demands.
The GoTo Initiative aims to bridge this knowledge gap by creating a platform for businesses, NGOs, and startups to collaborate on sustainability and innovation. What began as a grassroots effort has grown into a movement uniting diverse sectors for a greener future.
We're not just imagining a sustainable future—we're actively creating it.
Since our launch in Ghana in 2023, we’ve built a dynamic community of green innovators dedicated to tackling Africa’s most pressing challenges through sustainable solutions. Our mission is to drive socio-economic growth while protecting our environment, offering a platform where innovative ideas transform into impactful actions.
Through our GoTo Fair, specialized masterclasses, and strong community engagement programs, we empower individuals and businesses to embrace sustainability in meaningful ways. By turning challenges into opportunities, we’re making sustainability accessible and actionable for all. Join us in shaping a future where sustainability is the norm, not the exception.
Our Mission
goTo Initiative champions sustainable living in Ghana by connecting individuals and businesses to innovative solutions and sustainable practices. We empower communities through education, collaboration, and advocacy, striving to make sustainability accessible and actionable for all.
Our Vision
By 2030 goTo aspires to lead Ghana towards sustainable innovation by supporting the transformation of 30% of urban waste into valuable resources, fostering the usability of 50 new tech-driven sustainable enterprises, and empowering 1,000 businesses and entrepreneurs to adopt and champion eco-friendly practices. Our vision is to position Ghana as a model for sustainable urban development in Africa, creating a robust economy where innovation and environmental stewardship drive communal prosperity and improved quality of life.
Our Values
Sustainability
We prioritize environmental stewardship in all our actions and decisions.
Innovation
We embrace creativity and new ideas to solve complex challenges.
Community
We foster strong relationships and collaboration within our local communities.
Empowerment
We equip individuals and businesses with the tools and knowledge to drive change.